LIVE THE MUSIC DEEZER

Insight

You know when a song is so infectious that you simply can’t stop tapping your feet? That moment you finally let go and just go with it. What if you took that moment to another level of crazy.

Idea

The film, which served to introduce the new global tagline «Live the music» and brand identity, follows a group of amateur ballet dancers in a neighborhood class looking uninspired during their weekly class when a sudden and unexpected change of music shifts the mood and throws them into a dancing frenzy.