Beesexual PornHub

Created at BETC Paris

Insight

Bees are crucial pollinators that allow plants to have sex and reproduce. In other words, without bees nature can’t get it on.

Idea

We created a whole new genre of porn on Pornhub called ‘Beesexual’. We turned short videos of foraging bees into what they really are: funny, kinky, nature porn featuring the voices of porn’s biggest stars. Every time people watched these videos on the ‘Beesexual’ channel, Pornhub donated to bee-saving charities.